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MVP Design Hacks Playbook COMPLETE
- Week 1: Design your MVP experiment
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Step 1 Clarify your strategy & assumptions
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Step 2 Draft your Product Brief
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Step 3 Filter your customers
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MVP Canvas BEFORE
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Product Brief TEMPLATE
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Screener TEMPLATE
- Week 2: Harvest your early adopters
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Step 4 Interview your early adopters
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Step 5 Distill your customer insights
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Step 6 Sketch your Customer Narrative
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Speed-Interview TEMPLATE
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Habit Stories TEMPLATE
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Narrative TEMPLATE
- Week 3: Prototype & test your Core Loop
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Step 7 Design a compelling Core Loop
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Step 8 Build a low-fidelity prototype
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Step 9 Test your prototype with Early Adopters
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Core Loop TEMPLATE
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Prototype TEMPLATE
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MVP Test TEMPLATE
- Week 4: Validate & update your product strategy
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Step 10 Validate your strategy & assumptions
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Step 11 Iterate your design with customer insights
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Step 12 Update your Product Brief
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MVP Canvas AFTER
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Design Iteration TEMPLATE
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Product Brief TEMPLATE
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Core Loop AFTER
Getting to Alpha for TEAMS
Spring Session starts Apt 27
Are you an entrepreneur with a hot idea?
We help teams around the world - both distributed and co-located- super-charge their Customer Discovery with game design smarts. You get 1:1 coaching and training with a world-class expert - and a design toolkit and templates to dramatically accelerate your progress.
In 30 days you'll clarify, test, iterate and validate your product idea with the RIGHT handful of early adopters. You and your team will learn road-tested product design skills, hacks and shortcuts that will super-charge your efforts long after you've finished the program.
Here's How It Works
Once you signup, you and your team will get
- all the program Materials & Templates to review & familiarize yourself with
- 4 weekly Sprints - each with a specific goal, explainer videos & time-saving templates
- 2X weekly online group meetings to stay on track & super-charge your progress
- weekly 1:1 private coaching session with Head Coach Amy Jo Kim
- weekly Office Hours with Head Coach + guest VIP Coaches
2015 Session Dates
Winter Feb 23 - Mar 23 Closed
Spring Apr 27 - May 22 Open & accepting new teams
Interested? Got Questions? Want to find out more?
schedule a complimentary 15-minute coaching session
We'll discuss your project, answer your questions, and together decide if this program is right for you.